Alshaya | Online PR & Social Media Executive

Job Description

The Brand:

Harvey Nichols is recognized as a leading luxury retailer in its respective markets and renowned for the depth and breadth of its exclusive fashion merchandise.

True to its DNA Harvey Nichols will reveal a hand-picked selection of international designers, offering a wardrobe extravaganza ranging from casual to creative and upscale, to opulence and luxury.

In a glamorous environment, we will take the legwork and uncertainty out of shopping by selecting the 'best of brands' for the consumer. 

The Role:

The PR & Social Media Executive is responsible for the execution of PR and Media Plans under the supervision of the Brand Marketing Manager with regards to media relations, press releases, PR shoots, customer care comunications, online websites, campaigns and social media. This includes PR, events, reports and analysis.

Skills

Responsibilities:

- Provide functional expertise and execute functional responsibilities

- Distribute approved corporate content to online journalists, bloggers and online media sites

- Build relationships with online influencers under the direction of the line manager

- Assist in developing strategic and operational plans, manage executions and measure results.

- Prepare analysis of brand online coverage using appropriate evaluation and monitoring tools

- Ensure all social media initiatives are aligned with Alshaya's online corporate profile and Corporate Communications guidelines

- Support the Brand and Alshaya in optimizing PR and social media activity

- Ensure all activity is delivered in line with Alshaya's Vision & Values

- Work alongside internal and external communications colleagues to deliver communication initiatives

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